PATAGONMAN XTRI - THE DOCUMENTARY
It’s the middle of the night. The Chilean naval ship horn sounds. The rear door of the ship is lowered and ahead of you is the fjord that will take you to Puerto Ibañez. You put your feet together beside the door. You’re wearing a wetsuit and carrying a red life buoy. Awaiting you is a 3.6 km swim in icy waters, 180 km of cycling in strong winds and 42 km of trail running, much of it uphill. So begins one of the toughest triathlons on the planet – and the most intense day of your life.
Our day starts at 3am and lasts almost 24 hours non-stop. We are taking on Patagonia, with one of the most extreme and unpredictable climates anywhere in the world. If we had to define examples of adventure event coverage, Patagonman would be one of them.
For this year’s event, we created the main video, TV material, promotional videos and content capsules for the whole year. But the main piece was the documentary, in which we told the story of five incredible participants who gave us their stories so we could represent the experience of taking part in an event of this kind.
This documentary won an award at the INKA film festival and currently has more than 250,000 views on YouTube.