TOMI MISSER & MONDRAKER
We accompanied Tomi Misser on his return to his roots, going back to the brand that saw him grow: Mondraker. We made a piece that plays with past and present and the epic quality of the moment, with an added touch of humour provided by the brand ambassador, David Amor.
We prepared a retro news set and graphic in which David presented Tomi’s double challenge on the downhill track at La Ballena, where he cut his teeth in the discipline.
Tomi made the same descent on the Mondraker Petrol model – the flagship downhill model from 20 years ago – and on the new Mondraker Summum.
Which one do you think broke records?